In the ever-competitive hospitality industry, staying visible is critical to ensuring a steady stream of bookings. When travel demand drops, or your hotel is competing in a saturated market, visibility on online travel agencies (OTAs) like Booking.com, Expedia, and others becomes even more crucial. OTAs act as one of the most reliable channels to help … Read more
We are just 60 days before the official beginning of the summer tourist season. As a hotelier, it’s crucial to implement strategic actions in your digital presence to maximize Revenue per Available Room (RevPAR). Here’s a comprehensive guide on what hoteliers can do in 2024 to ensure a successful digital presence and a profitable season: … Read more
July 1, 2023. This was the day that Google stopped processing data from Google Analytics Universal. If you haven’t done it already or you have skipped a few steps (such as cross-domain tracking with the booking engine), now is the time to utilize the hotelytix’s Google Analytics 4 for Hotels guide and complete the Google … Read more
Before you start setting up or optimizing your existing Google Products accounts, it’s critical to perform proper housekeeping so as to future-proof accounts’ ownership and access to the designated persons. As strange as it sounds, one of the most time-consuming things when we undertake to support the growth of a hospitality brand is getting access … Read more
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